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Digital Marketing for Personal Injury Lawyers

Drive Your Brand to Greater Heights With Our Digital Campaigns for Lawyers Marketing

  • Proactive monitoring and responses
  • Customized and comprehensive plans and strategies
  • Deep-rooted SEO techniques
  • Cutting-edge tools and technologies
  • Extensive knowledge and experience
  • Seamless integrations with your workflows and teams
  • Flexible and affordable packages
  • A global team with 24/7 support

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Digital Marketing for Personal Injury Lawyers

Digital marketing for lawyers is using digital channels such as email, phone apps, websites and search engines to promote your business and products. It includes:

  • Social media marketing for lawyers
  • Email marketing for lawyers
  • Offline media such as radio and TV
  • Pay-per-click advertising (PPC)
  • Instant messaging marketing
  • Personal injury lawyer search engine optimization (SEO)

Digital marketing for personal injury lawyers uses these techniques to generate leads and create a personal brand. You can read about these in detail in the article below.

What is Digital Marketing for Personal Injury Lawyers?

Personal injury lawyers are professionals who specialize in helping people who sustained injury due to negligence of others like drunk driving, medical negligence, malpractice, and car accidents.

Digital marketing for personal injury lawyers is a strategic process of promoting their legal services and increasing their clientele using digital channels and marketing tools such as PPC, emails, SEO, etc. This ensures more traffic, improves credibility, and targets a specified audience to market their services.

Why Do Personal Injury Lawyers Need Digital Marketing?

Whenever individuals get injured, they seek medical aid and re-assurance. People put their trust in the legal process for a remedy. Personal injury lawyers help them get justice.

Digital marketing is needed by personal injury lawyers to build an online reputation, attract clientele and grow revenue. When people look for attorneys online, they look for testimonials from past clients. This is where digital marketing works its magic.

How to Use Digital Marketing Effectively to Grow a Personal Injury Law Firm?

There are basic pointers which can help a personal injury professional create value on the internet.

  • Knowing fundamentals of marketing
  • Tracking marketing efforts
  • Asking for reviews
  • Engaging with potential clients
  • Active social media presence
  • Optimizing personal injury law firm’s website
  • Following SEO best practices
  • Participating in networking events
  • Providing informative content about personal injury laws

Blue Ocean Global Technology provides a wide array of services relating to personal injury lawyer marketing.

Search Engine Optimization (SEO)

Through search engine optimization, professionals use data analytics and tools to organically drive more traffic to their websites and social media platforms. A well optimized website would rank higher in Google search engine results. This would help increase traffic and credibility, through keyword research, publishing original, high-quality content, backlinking, among others.

Content Marketing

Content is the fuel of marketing. A website’s content should be published with one goal in mind i.e. to engage the visitor and move them towards action. Using high quality, original and informative content drives that visitor to take some sort of action. The content should be crisp, compelling, authoritative and should provide value.

Social Media Marketing

Seven out of every ten people use at least one social media platform. Adults mostly use Facebook, professionals use LinkedIN and younger generations use Instagram and Twitter. Today, when social media is omnipresent, having a social media presence and active engagement is necessary for personal injury lawyers and personal injury law firms in order to excel in a competitive industry. Social media plays a huge role in lawyer marketing.

Website Design and Development

A good website design reflects professionalism. It keeps visitors engaged and makes them stay on the website longer. Personal injury marketing can be done right if the lawyer owning the website invests in quality web developers. They should create a lucrative and engaging website design. Blue Ocean Global Technology provides excellent website design and development services.

Mobile Responsiveness

A good digital marketing campaign for personal injury lawyers includes making their website mobile friendly. This factor helps in a lot of ways:

  • Easier social media engagement
  • Less bounce rate for mobile ads
  • Better local search optimization
  • Easier to find local map listings
  • Online reviews and reputation
  • More content consumption

Link Building

Link building plays an important role in a marketing strategy as it can help establish authority and trust, improve visibility in search engine result pages and drive more organic traffic. Quality backlinks from a highly trusted website can enhance the credibility and trust of your own website. Monitoring your backlink profile from time to time is encouraged.

Local SEO

For personal injury lawyers who are operating in a specific geographical area, obtaining backlinks from local news sites, local community organizations and local law directories can help improve local SEO.
This can be done by:

  • Better keyword research
  • Optimizing the lawyer’s Google My Business (GMB) listing
  • Monitor preferences
  • Local link building
  • Mobile optimization

Conclusion

Blue Ocean Global Technology, with our team of global professionals, are committed to helping our clients achieve optimal results. We provide the best marketing solutions such as search engine optimization (SEO), social media marketing (SMM), and web development. We specialize in our field of work and aim to provide excellent and satisfying results for our clients.
Other services we provide are online reputation management, digital transformation, website design and security, and various other services to help your business reach new heights.

Tap Into the Vast Potential of Digital Marketing

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What People Say About Us

FAQs

Digital Marketing for Personal Injury Lawyers

  • What is the best digital marketing agency for personal injury lawyers?

    Blue Ocean Global Technology is a leader in the field of digital marketing for personal injury lawyers. We have over 400+ Google reviews and 500+ happy clients.

  • How does marketing impact my law firm?

    Digital marketing for personal injury lawyers can help:

    • Target the right audience
    • Create awareness about your brand
    • Build credibility and customer trust
    • Increase global reach
    • Increase clientele and revenue
  • How much should I spend on marketing my law firm?

    As per American Lawyer, big law firms spend approximately 5-10% of their revenue on marketing and small law firms spend 5-10%. The average expenditure ranges anywhere from $2500 – $3500 per month. Law firms that spend around $10,000 on marketing per month have reported the best results. So, an ideal figure would be to spend 10-12% of your revenue on marketing.

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Reputations are everything.
Let us help you control the online narrative.

A positive reputation is a valuable asset. You deserve to be in control of what the internet says about you or your brand. We specialize in building, monitoring, and protecting digital reputations. Schedule time with our team to audit your existing digital presence and find ways to elevate and enhance your online impression.

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Reputations are everything.
Let us help you control the online narrative.

A positive reputation is a valuable asset. You deserve to be in control of what the internet says about you or your brand. We specialize in building, monitoring, and protecting digital reputations. Schedule time with our team to audit your existing digital presence and find ways to elevate and enhance your online impression.

[contact-form-7 id="8316"]

Reputations are everything.
Let us help you control the online narrative.

A positive reputation is a valuable asset. You deserve to be in control of what the internet says about you or your brand. We specialize in building, monitoring, and protecting digital reputations. Schedule time with our team to audit your existing digital presence and find ways to elevate and enhance your online impression.

[contact-form-7 id="8316"]

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Brittney Bagiardi

Business Development & Marketing Manager at Butler Weihmuller Katz Craig LLP February 4, 2020

The Legal Marketing Association's Tampa City Group was honored to have Sameer come to speak with us regarding Online Reputation Management. Sameer is an energetic presenter who took the time to answer each and every one of our questions. His expertise was evident in his polished presentation, and our members were engaged thoroughly. All communications leading up to the event were timely and friendly, and I have enjoyed my time working with Sameer on this speaking engagement.

Tamie Maffeo

Marketing Manager at NEIRG Wealth Management. & Business Succession Advisers, LLC

Working with Sameer and the team at Blue Ocean Global Technology has been such a positive experience! The ongoing communication combined with the efficiency of work of the team is very much appreicated. Sameer is quick to respond to any questions we may have. He and his team is quick to to resolve any questions that arise. They go above and beyond for us no matter what day or time we reach out. I have had many dissapointing engagements over the years with similar firms but must say that this is a refreshing experience. I am in a niche business with complicated regulations surronding our marketing platform. Having the peace of mind that the team at Blue Ocean is there to impliment and guide our firm gives me great satisfation. That being said, I give them my highest reccomendations and would gladly speak with anyone who has any questions regarding my experience.

Jay Chong

EVP, Head of e-Mobility Group at SK Group

I had a chance to work with Sameer for several months, and he has been one of the most transparent and responsible people I have ever worked with. He has been highly responsive, always responding within a day despite the time zone difference, and thoughtful, which was a big relief for me as some I worked with in the past were "Catch Me if You Can". He has delivered all his promises and more. He has been genuine and results oriented. It has been a pleasure working with him, and I highly recommend his service.

Vern Hayden

Client Advocate at Sovereign Financial Group, Inc

Sameer lives outside the cliche’s of life. Let me put it this way:

If you were looking for someone totally committed to helping in a mission, a cause, or company you would want Sameer.

If you were looking for someone who would drop everything to help you, who knows the best and worst about you, someone with empathy and understanding, in short someone you call a “true friend” , you would want Sameer.

If you want someone who has aligned themselves with the great causes of women you will want Sameer. If you want someone who gives a damn about kids that are abused,misplaced,without direction,kicked to the curb, and need help get Sameer.

If you want someone to give a mesmerizing presentation get Sameer. He will stay up all night doing relentless research on the subject and the audience and inspire your audience to action.

If you want someone with a consistent well defined philosophy of life combined with a remarkable code of ethics you want Sameer.

If you want a leader with emotional and academic intelligence combined with magnetic charisma check in with Sameer.

If you want a team player who has been in the trenches as well as the mountain tops Sameer has been there.

If you want someone to help stabilize your business and take it to greater fulfillment Sameer will be there for you.

If you need a George Gilder tech genius as a resource., Sameer knows the best and can bring innovative solutions to your challenges. ( the right wing radio host Rush Limbaugh said if he could choose another brain it would be Gilder’s.)
If you need someone to trust with integrity and accountability you need to meet Sameer. I could go on but I think you know how I feel about this guy now. I have known and been a friend for over two decades.

Najah A. Edmondson

Marketing professional at National Center For College & Career Transitions (NC3T), The TASA Group and ASK For Tutoring

Sameer Somal is a personality you cannot forget! I met Sameer one year exhibiting at the Delaware Valley Legal Expo in King of Prussia, PA. It was the end of the night and he came over to introduce himself to me and my colleague. We engaged in an amazing conversation about The TASA Group and about relationship management. He helped us take our belongings to the car at the end of the night. We all left with a new connection and a lifelong friend. So excited with meeting Sameer, we immediately figured out how we could work together - webinars, articles and in-person presentations to some of the organizations we are partnered with. It's been a few years since we met and Sameer continues to thrive in his field and in his expertise. The light he exudes is both infectious and comforting. I would recommend Sameer for any job!

Walt Wiesenhutter

Certified Small Business Mentor at SCORE Mentors Philadelphia. Taught at Harvard University Executive MBA & at Columbia Executive MBA & Northwestern Executive MBA

My name is Walter J. Wiesenhutter and I am loyal client of Sameer Somal’s and Blue Ocean Global Technology. I founded Jay Associates in 1984 and served as president of our consulting company for several decades. Regretfully, our offices were in the World Trade Center in 9/11 and we lost key team members as a result of those tragic events. We persevered for the next few years to replace the seemingly unreplaceable. I met Sameer, one of the co-founders of Blue Ocean Global Technology in 2005. I was immediately impressed with his genuine character and commitment to serving others. The emergence of the internet and digital technology changed our business so much and our meeting couldn’t have been more serendipitous. I was quite fortunate to learn of this company’s world-class resources. Over the years, they were instrumental in improving our stellar reputation and building a digital presence that reflected the trust we had with our clients offline. As business partners, clients, and friends complained about their Google presence, disappointing web development projects, and digital marketing companies over promising and under delivering, I referred them directly to Sameer and his team at Blue Ocean Global Technology. Their needs and requirements were always handled with care; the feedback is always exceptional because they deliver results based on exactly what the companies want to help them grow. When Blue Ocean Global Tech did not feel they could provide the best service or guidance on a particular situation, Sameer and his colleagues are honest with me or anyone from my network. They then took the time to find resources and partners within their trusted network that were a better fit. Today, at 75, I am delighted to share and document my successful experiences with this team of excellent professionals. If you are looking for a global team that is diligent, honest, and transparent, you have found the right company in Blue Ocean Global Technology. Not only do I give them my highest and best recommendation, I feel fortunate to call many of their global team members my friends!